Focussed marketing based on your customers interests…
- For every £1 spent, £44.25 is the average return on email marketing investment – Experian
- 66% of consumers have made a purchase online as a result of an email marketing message – Direct Marketing Association
- 54% of organizations generate 20% or more of overall revenue through email marketing – DMA “National Client Email Report” (2013)
Every interaction is an opportunity…
- What steps are you taking to strengthen customer loyalty?
- What steps are you taking to encourage existing customers to spread the word about your business?
- What tools are you using to deliver targeted messages to drive sales within your customer base?
Email Marketing Solutions from Act!
Swiftpage offers two integrated email marketing solutions from Act!
The benefit of integration is that the data is held in one application which simplifies data management and assist with better GDPR compliance.
You can of course use third party email marketing solutions with Act! such as ‘Mailchimp’ or ‘Constant Contact’ and there are addon products to assist with updating recipient preferences.